RadioShack’s shambling remains were provided another jolt of life today. Answers Radioshack… when they were acquired by another business that prepares to relaunch the once-great retailer as an online-focused brand name.
The shop’s remains were acquired by Retail Ecommerce Ventures (REV), a start-up founded in 2019 that’s been scooping up brands from other faded retail giants as well, including Pier 1, Modell’s Sporting Goods, Dressbarn, and more. REV states RadioShack’s website already has “strong existing sales and sales potential,” and the company is “positive” it can further raise awareness of the brand name worldwide.
REV claims it’s effectively reversed other companies it’s released as online brand names. The Wall Street Journal reported that Dressbarn more than doubled its income in between the very first and 2nd quarter of 2020.
RadioShack was founded in 1921 and ended up being a retail staple in the ’80s and ’90s for anybody looking to get tech fundamentals. For a long time, that indicated real radio parts, however wound up consisting of lots of electronic toys (one Edge editor fondly remembers his Armatron) and ultimately phones. Its fortunes decreased significantly as online shopping showed up, and the company applied for personal bankruptcy twice in the past 5 years. RadioShack still certifies its name to third-party “authorized” stores and offers branded items within some areas of HobbyTown, a crafts seller– comparable to how you can still find “Sharper Image” products at Kohl’s although that seller shut its physical doors over a decade ago. REV didn’t state whether those RadioShack licenses would remain. Answers Radioshack
REV says it will “soon relaunch” RadioShack’s site. So for those of you still sticking on to fond memories of the store, there’ll be a familiar adequate location to go when you want to purchase pricey HDMI cable televisions and knockoff earphones.