RadioShack’s shambling remains were provided another jolt of life today. Antennacraft Tdp-2 Radioshack… when they were purchased by another business that plans to relaunch the once-great retailer as an online-focused brand.
The store’s remains were acquired by Retail Ecommerce Ventures (REV), a startup founded in 2019 that’s been scooping up brand names from other faded retail giants as well, including Pier 1, Modell’s Sporting Product, Dressbarn, and more. REV says RadioShack’s website currently has “strong existing sales and sales capacity,” and the business is “confident” it can even more raise awareness of the brand name internationally.
REV claims it’s effectively reversed other companies it’s launched as online brands. The Wall Street Journal reported that Dressbarn more than doubled its revenue in between the 2nd and very first quarter of 2020.
RadioShack was founded in 1921 and became a retail staple in the ’80s and ’90s for anybody wanting to grab tech basics. For a long period of time, that meant real radio elements, but ended up including great deals of electronic toys (one Brink editor fondly remembers his Armatron) and ultimately phones. Its fortunes declined significantly as online shopping arrived, and the business filed for insolvency twice in the past 5 years. RadioShack still accredits its name to third-party “authorized” shops and offers top quality products within some locations of HobbyTown, a crafts retailer– similar to how you can still find “Sharper Image” products at Kohl’s although that seller shut its physical doors over a decade back. REV didn’t say whether those RadioShack licenses would stick around. Antennacraft Tdp-2 Radioshack
REV says it will “quickly relaunch” RadioShack’s site. For those of you still sticking on to fond memories of the store, there’ll be a familiar adequate location to go when you desire to buy costly HDMI cable televisions and knockoff earphones.