RadioShack’s shambling remains were offered another shock of life today. Driveway Alarm Site Radioshack.Com… when they were acquired by another business that prepares to relaunch the once-great retailer as an online-focused brand name.
The store’s remains were purchased by Retail Ecommerce Ventures (REV), a start-up founded in 2019 that’s been scooping up brands from other faded retail giants too, including Pier 1, Modell’s Sporting Item, Dressbarn, and more. REV states RadioShack’s site currently has “strong existing sales and sales potential,” and the business is “positive” it can further raise awareness of the brand name worldwide.
REV declares it’s successfully reversed other companies it’s introduced as online brand names. The Wall Street Journal reported that Dressbarn more than doubled its earnings in between the first and second quarter of 2020.
RadioShack was founded in 1921 and became a retail staple in the ’80s and ’90s for anybody seeking to grab tech essentials. For a long period of time, that suggested actual radio parts, however wound up consisting of lots of electronic toys (one Brink editor fondly remembers his Armatron) and eventually phones. Its fortunes decreased significantly as online shopping arrived, and the business applied for personal bankruptcy two times in the past five years. RadioShack still licenses its name to third-party “authorized” stores and sells branded products within some places of HobbyTown, a crafts merchant– similar to how you can still find “Sharper Image” items at Kohl’s although that merchant shut its physical doors over a decade back. REV didn’t say whether those RadioShack licenses would stay. Driveway Alarm Site Radioshack.Com
REV says it will “quickly relaunch” RadioShack’s site. For those of you still clinging on to fond memories of the shop, there’ll be a familiar enough location to go when you desire to purchase overpriced HDMI cable televisions and knockoff headphones.