RadioShack’s shambling remains were given another jolt of life today. Irig Radioshack… when they were acquired by another company that plans to relaunch the once-great merchant as an online-focused brand name.
The shop’s remains were bought by Retail Ecommerce Ventures (REV), a startup founded in 2019 that’s been scooping up brands from other faded retail giants as well, consisting of Pier 1, Modell’s Sporting Item, Dressbarn, and more. REV states RadioShack’s site currently has “strong existing sales and sales potential,” and the business is “confident” it can even more raise awareness of the brand name worldwide.
REV claims it’s successfully turned around other companies it’s released as online brands. The Wall Street Journal reported that Dressbarn more than doubled its earnings between the first and 2nd quarter of 2020.
RadioShack was founded in 1921 and became a retail staple in the ’80s and ’90s for anyone seeking to get tech basics. For a long period of time, that indicated actual radio parts, however ended up consisting of lots of electronic toys (one Brink editor fondly remembers his Armatron) and eventually phones. Its fortunes declined significantly as online shopping got here, and the company applied for bankruptcy twice in the past 5 years. RadioShack still licenses its name to third-party “licensed” shops and sells top quality products within some locations of HobbyTown, a crafts seller– similar to how you can still find “Sharper Image” items at Kohl’s even though that seller shut its physical doors over a years ago. REV didn’t state whether those RadioShack licenses would remain. Irig Radioshack
REV states it will “soon relaunch” RadioShack’s site. For those of you still clinging on to fond memories of the shop, there’ll be a familiar enough location to go when you desire to buy expensive HDMI cable televisions and knockoff headphones.