RadioShack’s shambling remains were given another jolt of life today. Radioshack Toluca De Lerdo… when they were bought by another company that plans to relaunch the once-great merchant as an online-focused brand.
The store’s remains were purchased by Retail Ecommerce Ventures (REV), a startup founded in 2019 that’s been scooping up brand names from other faded retail giants also, consisting of Pier 1, Modell’s Sporting Product, Dressbarn, and more. REV states RadioShack’s website already has “strong existing sales and sales potential,” and the company is “positive” it can further raise awareness of the brand name internationally.
REV declares it’s effectively reversed other companies it’s introduced as online brand names. The Wall Street Journal reported that Dressbarn more than doubled its earnings in between the 2nd and very first quarter of 2020.
RadioShack was founded in 1921 and became a retail staple in the ’80s and ’90s for anybody seeking to grab tech basics. For a long period of time, that implied actual radio elements, but ended up including lots of electronic toys (one Edge editor fondly remembers his Armatron) and eventually phones. Its fortunes decreased significantly as online shopping got here, and the company applied for bankruptcy two times in the past 5 years. RadioShack still accredits its name to third-party “licensed” stores and sells top quality products within some areas of HobbyTown, a crafts seller– comparable to how you can still find “Sharper Image” products at Kohl’s even though that seller shut its physical doors over a decade back. REV didn’t say whether those RadioShack licenses would stay. Radioshack Toluca De Lerdo
REV states it will “quickly relaunch” RadioShack’s website. So for those of you still clinging on to fond memories of the shop, there’ll be a familiar enough place to go when you wish to buy pricey HDMI cable televisions and knockoff earphones.