RadioShack’s shambling remains were provided another shock of life today. Why Didnt Amazon Buy Radioshack… when they were purchased by another business that plans to relaunch the once-great seller as an online-focused brand name.
The shop’s remains were bought by Retail Ecommerce Ventures (REV), a start-up founded in 2019 that’s been scooping up brand names from other faded retail giants too, consisting of Pier 1, Modell’s Sporting Item, Dressbarn, and more. REV states RadioShack’s website currently has “strong existing sales and sales potential,” and the business is “confident” it can further raise awareness of the brand name worldwide.
REV declares it’s successfully reversed other business it’s introduced as online brands. The Wall Street Journal reported that Dressbarn more than doubled its earnings between the first and 2nd quarter of 2020.
RadioShack was founded in 1921 and became a retail staple in the ’80s and ’90s for anybody seeking to get tech basics. For a long time, that suggested actual radio elements, however ended up consisting of great deals of electronic toys (one Edge editor fondly remembers his Armatron) and ultimately phones. Its fortunes declined vastly as online shopping got here, and the business declared personal bankruptcy twice in the past 5 years. RadioShack still certifies its name to third-party “licensed” shops and offers branded products within some places of HobbyTown, a crafts seller– similar to how you can still find “Sharper Image” items at Kohl’s even though that merchant shut its physical doors over a decade back. REV didn’t state whether those RadioShack licenses would remain. Why Didnt Amazon Buy Radioshack
REV says it will “quickly relaunch” RadioShack’s site. So for those of you still clinging on to fond memories of the store, there’ll be a familiar enough location to go when you want to buy pricey HDMI cable televisions and knockoff headphones.